Services 核心服务

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Influencer (KOL) Product Seeding

Instagram网红 / KOL 合作

Rednote Influencer & KOL Marketing in China

Influencer collaboration, also known as KOL marketing, is a strategic partnership where brands work with online personalities, such as Rednote influencers or social media bloggers, to showcase or review products. This approach helps brands build trust, increase visibility, and engage targeted audiences more authentically than traditional advertising. Product seeding, a key tactic in influencer marketing, involves gifting products to selected influencers to generate organic exposure across social channels, amplifying brand recognition in China and among Chinese communities in the UK.

中国市场网红营销与博主合作

博主合作,又称 KOL 营销,是品牌与社交媒体意见领袖(如 Instagram 网红、YouTube 博主、小红书创作者)合作的战略方式。通过分享产品体验或使用心得,品牌能够以更真实自然的方式接触目标受众,建立信任感与品牌认同。博主种草(Product Seeding) 是核心策略之一,即向精选博主赠送产品,借助社交平台自发推荐,提升品牌在中国市场及英国华人群体中的关注度和影响力。

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Celebrity Product Seeding

名人植入与种草

Celebrity Endorsements & High-Profile Product Placement

Celebrity product seeding places a brand’s product with high-profile individuals—including actors, singers, athletes, socialites, and well-known public figures. These personalities carry strong social influence and media visibility. By gifting products to celebrities, brands gain organic exposure, elevate their image, and create aspirational positioning that resonates with consumers. This strategy not only increases awareness but can also open doors to global audiences, enhancing your brand’s reputation both in China and the UK.

高端名人合作与品牌形象塑造

名人产品植入是将品牌产品赠送给社会名流,包括英国贵族、演员、歌手、运动员、时尚名媛或政商界知名人士。这些人物具有强大的社交影响力和媒体曝光度。通过名人使用或分享产品,品牌可以获得自然曝光,提升形象,并在目标受众中形成高端、值得追随的品牌定位。这一策略不仅增强品牌知名度,还能帮助品牌拓展全球视野,提升中英两国市场的认可度。

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Brand Events and In-Store Activations

品牌活动策划与落地执行

UK Brand Events & Experiential Marketing

Brand events and in-store activations create curated, immersive experiences that bring a brand to life and engage customers directly. Examples include product launches, pop-up stores, workshops, influencer meet-ups, and experiential retail campaigns. These offline experiences foster emotional connections, boost loyalty, and amplify brand presence. Well-executed events also generate media coverage and social buzz, helping brands enhance their reach and impact across UK and Chinese markets.

英国品牌活动与线下体验营销

品牌活动和 门店体验(In-Store Activations) 是为品牌量身打造的沉浸式线下体验,旨在增强客户互动和参与感。包括新品发布会、快闪店、工作坊、网红见面会或沉浸式门店活动等。线下活动能够增强情感共鸣、提升品牌记忆点,并带来媒体曝光与社交讨论,助力品牌在中英市场扩大影响力。

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Venue Guide 场地推荐

Commercial Photoshoots and Video Campaigns

平面与短视频商业拍摄

Event Q&A

Professional Visual Content for Cross-Border Marketing

High-quality commercial photoshoots and video campaigns showcase your products, services, and brand identity in compelling ways. These visual assets are essential across advertising, social media, e-commerce, and PR channels. In today’s visually driven digital landscape, engaging imagery and storytelling capture attention, increase engagement, and influence purchasing decisions. Professionally produced content strengthens brand consistency, communicates value, and highlights your brand’s personality in both Chinese and UK markets.

跨境品牌视觉内容制作

高质量的 商业拍摄与短视频制作,能够生动呈现品牌产品、服务及整体形象。这些视觉内容广泛应用于广告、社交媒体、电商及公关传播。在视觉主导的数字时代,精美的图片与视频能够吸引注意、提升互动率,并有效影响消费者购买决策。专业制作的内容不仅强化品牌一致性,还能清晰传递品牌价值与风格,助力品牌在中英市场建立统一形象。

活动 Q&A
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Shoot Locations 拍摄地点
Production Q&A
拍摄 Q&A
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Media Exposure (Digital & Print)

英国媒体曝光(网络与平面媒体)

UK PR Services for Chinese Brands

Media exposure places your brand or product in editorial content across reputable media outlets—both digital (news sites, lifestyle blogs, social platforms) and traditional print (magazines, newspapers). Unlike paid advertising, media exposure builds authority and credibility. It allows brands to tell their story, showcase product strengths, and earn third-party endorsements. Effective media campaigns boost visibility, reputation, and influence consumer perception, helping Chinese brands successfully enter the UK market.

为中国品牌提供英国公关服务

媒体曝光是指品牌通过权威媒体获取编辑类报道,无论是数字媒体(新闻网站、生活方式博客、社交平台)还是传统平面媒体(杂志、报纸)。相比广告,媒体曝光更具权威性与公信力,能够帮助品牌讲述故事、展示亮点,并获得第三方背书。高效的媒体传播提升品牌知名度、美誉度,并有效影响消费者认知,助力中国品牌成功进入英国市场。

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