Poliform London – Luxury Furniture & Interior Design Networking for Chinese Clients

INTRODUCTION

Poliform London combines three specialized teams across two showrooms to deliver luxury furnishing and bespoke interiors. Collaborating with clients, architects, developers, and interior designers, Poliform creates aesthetically elegant, functional, and lifestyle-driven spaces. Linkup China offers end-to-end project collaboration, from conceptual design to project completion.

BRIEFS

With a global luxury furniture presence and rich brand history, Poliform London aimed to strengthen relationships with the Chinese community in the UK, including architects, interior designers, high-net-worth individuals, property agencies, and developers.

SOLUTIONS

• Tailor-Made Events & Relationship Management: Strategically designed events targeting Chinese professionals and HNW clients in the UK.

• Business Networking: Facilitated introductions, discussions, and partnership opportunities between Poliform and top architecture and interior design firms, as well as key property developers and agents.

RESULTS

• Brand Awareness Growth: Successfully raised Poliform London’s visibility within the Chinese professional and luxury property community.

• Industry Engagement: Approximately 50 prominent experts attended events, participated in follow-up meetings, and generated new sales inquiries.

• Partnership Development: Established strong relationships and potential collaborations with high-profile architecture, interior design, and property development firms based in London.

Poliform London – 高端家具与室内设计的华人客户社交活动

品牌介绍

Poliform London 拥有三支专业团队，分布在两家展厅中，为客户提供 奢华家具及定制室内设计。通过与客户、建筑师、开发商及室内设计师的合作，Poliform 打造 美学优雅、功能实用且体现生活方式的空间。Linkup China 可提供从概念设计到项目完成的全程协作服务。

项目需求

凭借 全球奢华家具品牌影响力与历史积淀，Poliform London 希望在 英国巩固与华人社区的关系，包括建筑师、室内设计师、高净值客户、房地产代理以及开发商。

解决方案

• 量身定制活动及关系管理策略: 针对在英华人专业人士和高净值客户设计专属活动。

• 业务合作拓展: 协助 Poliform 与顶尖建筑设计公司、室内设计公司，以及核心房地产开发商和代理建立联系，探讨合作机会。

成果

• 品牌知名度提升: 成功提升 Poliform London 在华人专业与高端房产社区中的曝光率。

• 行业互动: 活动吸引约 50 位行业知名专家参与，参加后续商务会议并带来新的销售咨询。

• 合作关系建立: 与伦敦的高端建筑、室内设计及房地产开发公司建立了稳固的潜在合作关系。